Two acquisitions comprising 557 pitches
French group Sandaya is continuing its expansion strategy in the premium outdoor hospitality sector with the addition of two properties: Chianti Glamping Resort in Tuscany and the four-star Le Mas campsite in Martigues, in the Bouches-du-Rhône department of southern France.
Together, the two properties comprise 557 authorised pitches, including 439 rental accommodation units and 118 pitches for guests bringing their own camping equipment.
For Sandaya, these transactions serve two complementary objectives: increasing the density of its network in southern France and continuing to build an Italian portfolio centred on established tourist destinations.
The group now operates 72 properties across France, Italy, Spain and Belgium.
Côte Bleue: Sandaya establishes its first presence in Bouches-du-Rhône
With the acquisition of Le Mas, Sandaya enters the Bouches-du-Rhône market for the first time, bringing its portfolio in the Provence-Alpes-Côte d’Azur region to eight properties.
Located in Martigues on the Côte Bleue, the campsite occupies five hectares of wooded grounds and offers direct access to Sainte-Croix beach.
The property has 300 authorised pitches, comprising 206 rental accommodation units, including mobile homes and chalets, and 94 pitches for guests with their own camping equipment.
Facilities also include two restaurants, one with a sea-view terrace, an aquatic leisure area, sports facilities and a wellness area.
A renovation and upgrading programme is scheduled for 2027, reflecting the group’s intention to enhance the property’s value following its acquisition.
François Georges, President of Sandaya, commented:
“The acquisition of Le Mas campsite is fully aligned with our development strategy: strengthening our presence and network in iconic destinations with outstanding tourism appeal and a rich variety of attractions.”
Tuscany: Sandaya expands its Italian portfolio to five destinations
The second transaction involves Chianti Glamping Resort, located in Cavriglia, in the province of Arezzo, among the rolling hills of Chianti.
Set across 23 hectares, the property comprises 257 pitches, including 233 rental accommodation units and 24 pitches for guests bringing their own camping equipment.
Its accommodation offering combines lodge tents, cottages and mobile homes with leisure facilities including a water park, slides, a lagoon and several sports and family-oriented amenities.
The acquisition complements four Italian properties previously added to Sandaya’s portfolio: Europa Village in Veneto, together with Etruria, Pianacce and Toscana Bella in Tuscany.
All five properties are managed through the group’s Italian platform, based in Florence and headed by Roberto Franchi, Managing Director Italy.
This local operating structure provides an operational foundation to support the group’s continued expansion in the Italian market.
InfraVia supports Sandaya’s growth
Founded in 2010 by François Georges and Xavier Guilbert, Sandaya has progressively developed a premium outdoor hospitality model focused on the four- and five-star segments.
The group is backed by InfraVia, its majority shareholder, as part of a strategy combining acquisitions, geographic expansion and improvements to existing assets.
The two newly announced transactions also illustrate investor interest in leisure destinations with strong tourism appeal, particularly along the Mediterranean coastline and in Italy’s historic regions.
For Sandaya, the objective extends beyond increasing the number of campsites in its portfolio. The group aims to establish a coherent European network capable of sharing commercial functions, distribution systems and operational expertise while preserving the distinctive characteristics of each destination.
The financial terms of the two acquisitions have not been disclosed.
Sandaya at a Glance
At a Glance
• 72 four- and five-star campsites across France, Italy, Spain and Belgium
• Two acquisitions in Tuscany and on the Côte Bleue
• 557 authorised pitches across the two properties
• 439 rental accommodation units and 118 pitches for guests with their own equipment
• Five destinations in Italy and eight properties in Provence-Alpes-Côte d’Azur
• InfraVia is the group’s majority shareholder
